Blue and Theory is a design and branding studio
based in Saratoga Springs, New York.
Through visual design, our work communicates the feeling
and emotion associated with a brand.
After in depth research and gathering of inspiration,
all projects are custom-made with the client's industry in mind.
From business cards to websites, we create identities
that communicate through both print and digital mediums.
We build a relationship with our client, gathering inspiration and information specific to their vision.
The creative process (and fun!) begins. We develop design concepts in collaboration with our clients.
The final product. Signs are made, cards are printed, stationery is stocked and websites are launched.
Logo Marks, Branding, Stationery,
Product Packaging, Web Design
Brochures, Posters, Signage,
Direct Mail Pieces, Annual Reports
Web Design, Content Management,
Social Media, Blog Identities
Custom-made invitations for special events or other social correspondence.
Print and digital advertisement
creation and production.
Custom illustration used for logo marks, stationery, packaging and web.